BLUEBLOODLABEL® OFFICIAL STORE SWITZERLAND
@Bluebloodlabel is a Swiss Fashion Brand uses future trends, plays with modern tailoring and iconic styles and makes all high quality clothing and luxury handmade natural knitwear in Europe in order to keep our ecological footprint as small as possible. The luxury knitwear from Bluebloodlabel are knitted by hand by our kick-ass knitters using new techniques and sustainably sourced finest yarn. This knit alone can take anywhere between 2 to 3 full working days for a knit to craft. With 100% finest and plasticfree lambs wool - a noble long lasting natural product that’s obtained from European sheep on organic farms. It uses almost no water, does not require any pesticides and does not require long transport routes. We support ‘plastic free‘ and ‘buy less, choose well, make it last’, we use digital technologies in prototyping because fashion sees technology as a catalyst for innovative and sustainable design solutions and improve quality of life for all through innovation, sustainability and technology. Earth is our home, so on a global scale. Economy means sustainability.
Bluebloodlabel stands for exciting and extravagant creations, glamorous details, high quality, distinctive, success, boldness, irony, playful vibe, luxury, rebellious chic, style, sensuality and always seductive, conceives fashion as a total experience. The style we proposes is not merely a way of dressing, but a way of being: a lifestyle. For avantgarde, strong, independent and free people, that are not afraid to dare.
Bluebloodlabel’s Logo was inspired by the power of invention – how we humans have always been good at learning and adapting. When in the early days of humanity, people looked to mythology for answers to fabulously, extraordinary and supernatural things and translated their imagination into physical beings, the mighty and desirable gods. There was Zeus, the king of all gods and his daughter Persephone, the goddess of spring, eternal youth and queen of life. She was stunning beautiful and full of zest for life, stands for renewal, invention, strengt and beguiling beauty and has become a synonym for us for the powerful, beautiful, grace and strong people of the 21st century who wear our precious clothes. It might remind you of gods too – it's not a coincidence, it's exactly how we want you to feel when you wear Bluebloodlabel.
The most beautiful fairy tale is life itself. Life is yours to live to the fullest and make sure you are allowing yourself to see it. We have the most incredible addiction. This label has got a crush – on the world and on the imagination and intelligence on genius human. Inspired by the evolution, the inventions and artistic sphere of centuries to work on new possibilities. Fashion is an expression of liberty, not something that exists in dresses only, it is in the sky, in the street, it has to do with ideas, the way we live, what is happening. We like clothes to make people feel powerful and gives an attitude. Every piece must have character.
The Swiss Brand Bluebloodlabel is found in 2021 by Art Director Tatjana Stojnic-Bräm.
FOR FABULOUS PEOPLE
Model Alain Fuchs @alain_fuchs, Zürich, Modelagency @fotogenmodels, Photographer Rafael dos Santos @rafa_andhiscamera, Zürich
JANUARY 2022 - FACES MAGAZIN - SWITZERLAND
Editorial ‘Il Faro’ Faces Magazin. Concept and Styling Tosca Hentz @tosca_styling, Model Viviane Thum @vivianethum, Munch, Modelagency @parsmanagement, Photographer Ellin Anderegg @ellianderegg, Zürich, Hair & Make up Patrizia Camardella @patriziacamardella, Gilet by @woolrich, Coat by @mayaseyferthofficial, Dress by @sanikaiclothing, Embrasse Coeur by @bluebloodlabel.
OCTOBER 2022 - FACES MAGAZIN - SWITZERLAND
«The shape of fashion to come» MALVIE-MAGAZINE FRANCE
@malviemag. Creative Direction and Styling Tosca Hentz @tosca_styling, Model Rosa Reigosa @rosareigosa, Make-up Artist Manuela @makeupartist.manu, Photo Ralf Eyertt @ralfeyertt, Look: Embrasse Cœur Corset by @bluebloodlabel.
APRIL 2024 - MALVIE MAGAZINE - FRANCE
